There aren’t many companies that are able to say that they have a comprehensive understanding of each of their customers. In fact, most companies are coming up short when it comes to seeing their customers wholly.
In this episode, I was joined by Chris Hicken, the CEO of ‘nuffsaid, a team helping knowledge workers prioritize their communications.
Tune in and hear us talk about the following:
- Why so few companies today are measuring their customers’ success
- How to continuously create value for customers
- How Chris’ team combines qualitative and quantitative data to get a 360-degree view of their customers
Some resources mentioned during the episode include:
Apple Podcasts or iTunes | Google Podcasts | Google Play | Stitcher | Spotify
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